Until now talent and professional development for sales - where it exists at all, has tended to be templated, one-size-fits-all, and driven by the needs of sales trainers for scale rather than the needs of participants for knowledge. Furthermore the ridiculous requirement for instantaneous ROI and revenue impact has come at the expense of longer term needs for commercial acumen, developing professional behaviours and enabling better decision making.
With a lack of industry-wide accepted standards and education requirements, it has been hard for a sales person to engage with a career long development pathway that they can take with them from role to role, and for organisations to assess the standard of a sales person when recruiting or for learning and development functions to measure impact with consistency over time.
Our sales qualification framework (which has been endorsed in the United Kingdom by the governments Office of Qualifications) features a range of complementary accreditations and competencies and simultaneously addresses many of these industry problems by:
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Bringing rigour, credibility and authority to every element of sales education and learning provided
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Mandating demonstrable evidence in vocational qualifications and forcing a focus on embedding skills post learning
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Dramatically improving engagement as the sales person sees its value to their individual career with industry-wide recognition
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Providing a recognised development pathway that positively impacts recruitment, succession planning and retention
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Tightly align competencies to sales education assessments and appraisals, readily demonstrating immediate value and impact on key sales enablers